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HBU

educational excellence

Program Overview

  • Duration

    1 Year (Self-Paced)

    Can be done in 6 months

  • Total Courses

    10

  • Total Credit Hours

    60 Hours

The Facility Management program prepares students to oversee and manage the operations of various facilities. Students gain skills in facility maintenance, safety, and sustainability, ensuring efficient and effective management of facilities.

Core Business Foundation:

The program typically begins with a solid foundation in core business disciplines, such as accounting, marketing, finance, management, and organizational behavior. This equips students with a well-rounded understanding of how businesses operate.

Professional Development And Networking:

Beyond the classroom, the College of Business places a strong emphasis on professional development and networking. Our students have access to a wide range of opportunities, including career fairs, industry conferences, and guest speaker events.

Global Business Engagement:

The College of Business is committed to preparing students for success in a globalized business environment. Our programs offer unique opportunities for international engagement, including study abroad programs, global business competitions, and collaborations with multinational corporations.

Sales and Sales Management

This course focuses on examining the essential functions of a Sales Professional in today’s business environment. The course introduces you to the key theoretical frameworks for a sound foundation in the `science of selling’ and allows for enough opportunity to experience the practical application of this theory in a controlled setting.

Advanced International Advertising

This course discusses advertising in International perspective. It examines economic, social and regulatory aspects of advertising. Various types of advertising appeals designed to attract customers are discussed. The course also shows how advertising campaigns are translated to be accepted in various countries.

Advertising Management

This course provides an in-depth examination of advertising strategies and tactics. The course is intended to provide the practical knowledge needed in advertising management, as well as the theories behind the practices. Advertising Management provides understanding of these issues facing managers today and builds a foundation for making these decisions.

Internet Advertising

This course examines how advertising is done over the internet. It discusses various concepts; like how to target customers online, advertising reach and frequency, contextual advertising and ethics in online advertising. This course also presents various trends which are being followed in online advertising.

Marketing Management

This course aims to provide you with a thorough understanding of the role of marketing management in the society, the economy, and the firm. It deals with the marketing strategies of management.

Advanced Facility Management Concepts

This advanced course covers sophisticated concepts in facility management. It is designed for experienced professionals seeking to deepen their expertise and enhance their strategic thinking in facility management.

Facility Management Innovations

This course explores innovative practices and emerging trends in facility management. It aims to equip students with the knowledge and skills to drive innovation in facility management.

Facility Management Leadership

This course focuses on developing leadership skills in facility management. It covers the roles and responsibilities of leaders in facility management and strategies for effective leadership and management.

Facility Management Research Methods

This course introduces research methodologies specific to facility management. It covers the principles of designing, conducting, and analyzing research within the field of facility management.

Professional Practice in Facility Management

This course prepares students for professional practice in facility management, covering essential skills, ethical considerations, and strategies for effective facility management service delivery.

Cost of Attendance

Tuition Fee Breakdown Cost
MASTERS DEGREE $27,000
Medical Insurance $0.00
Personal Expenses $0.00
Study Materials $0.00
Food Cost $0.00
Total Tuition Fee $27,000
WHERE AFFORDABILITY

Meets Opportunity

At Mid Island University, we believe in where affordability meets opportunity. Our commitment to accessible education ensures that quality learning doesn't come with a hefty price tag. We open the doors to knowledge, offering students the chance to thrive without the burden of overwhelming tuition fees, empowering them for a brighter future.

Our Eligibility Criteria

Explore MIU’s Eligibility Criteria for Students Worldwide

Eligibility Criteria

Bachelor's Degree or equiv. international education

Credit Hours

60 Hours

Course Duration

1 Year (Self-Paced)

Courses Offered

10

Sales and sales management

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    An introduction to retailing
    Building and sustaining relationships in retailing
    Strategic planning in retailing
  In Section 2 of this course you will cover these topics:
    Retail institutions by ownership
    Retail institutions by store-based strategy mix
    Web, nonstore-based, and other forms of nontraditional retailing
  In Section 3 of this exam you will be evaluated on below listed topics:
    Identifying and understanding consumers
    Information gathering and processing in retailing
    Trading-area analysis
  In Section 4 of this course you will cover these topics:
    Site selection
    Retail organization and human resource management
    Operations management: financial dimensions
    Operations management: operational dimensions
    Developing merchandise plans
  In Section 5 of this course you will cover these topics:
    Implementing merchandise plans
    Financial merchandise management
    Pricing in retailing
    Establishing and maintaining a retail image
    Promotional strategy
    Integrating and controlling the retail strategy

Advanced International Advertising

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Global marketing in the firm
    Initiation of internalization
    Internationalization theories
  In Section 2 of this course you will cover these topics:
    Development of the firm's international competitiveness
    Global marketing research
    The political and economic environment
  In Section 3 of this exam you will be evaluated on below listed topics:
    The sociocultural environment
    The international market selection process
    Some approaches to the choice of entry mode
  In Section 4 of this course you will cover these topics:
    Export modes
    Intermediate entry modes
    Hierarchical modes
  In Section 5 of this course you will cover these topics:
    International sourcing decisions and the role of the subsupplier
    Product designs
    Pricing decisions and terms of doing business
    Distribution decisions
    Communication decisions -promotion strategies-
    Cross-cultural sales negotiations

Advertising Management

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Integrated marketing communications
    Corporate image and brand management
    Buyer behaviors
  In Section 2 of this course you will cover these topics:
    Promotions opportunity analysis
    Advertising management
    Advertising design: theoretical frameworks and types of appeals
  In Section 3 of this exam you will be evaluated on below listed topics:
    Advertising design: message strategies and executional frameworks
    Advertising media selection
    Trade promotions
  In Section 4 of this course you will cover these topics:
    Consumer promotions
    Personal selling, database marketing, and customer relationship management
    Public relations, sponsorship programs, and regulations
  In Section 5 of this course you will cover these topics:
    Internet marketing
    Imc for small businesses and entrepreneurial ventures
    Evaluating an integrated marketing program

Internet Advertising

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Convergence.
    Strategic e-marketing.
  In Section 2 of this course you will cover these topics:
    The e-marketing plan.
    Global markets.
  In Section 3 of this exam you will be evaluated on below listed topics:
    Ethical and legal issues.
    Marketing knowledge.
  In Section 4 of this course you will cover these topics:
    Consumer behavior.
    Segmentation and targeting strategies.
  In Section 5 of this course you will cover these topics:
    Differentiation and positioning strategies.
    Product.
    Price.
    The internet for distribution.
    E-marketing communication.
    Customer relationship management.

Marketing Management

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Defining marketing for the 21
    Developing and implementing marketing strategies and plans
    Understanding markets, market demand, and the marketing environment
  In Section 2 of this course you will cover these topics:
    Creating customer value, satisfaction, and loyalty
    Analyzing consumer markets
    Analyzing business markets
  In Section 3 of this exam you will be evaluated on below listed topics:
    Identifying market segments and targets
    Creating brand equity
    Creating positioning and dealing with competition
  In Section 4 of this course you will cover these topics:
    Setting product strategy and marketing through the life cycle
    Designing and managing services
    Designing pricing strategies and programs
  In Section 5 of this course you will cover these topics:
    Designing and managing value networks and channels
    Managing retailing, wholesaling, and logistics
    Designing and managing imc
    Managing mass communications
    Managing personal communications
    Managing marketing in a global economy

Advanced Facility Management Concepts

Topics Covered in This Course:
  In Section 1 Advanced Facility Management Strategies of this course you will cover these topics:
  • Developing advanced facility management strategies
  • Implementing complex facility management solutions
  • Ensuring scalability and flexibility in facility management
  In Section 2 Innovations in Facility Management Technology of this course you will cover these topics:
  • Emerging trends in facility management technology
  • Integrating AI and machine learning in facility management
  • Exploring the potential of IoT in facility management
  In Section 3 Complex Facility Management Issues of this course you will cover these topics:
  • Managing largescale facility management projects
  • Overcoming legacy system challenges
  • Integrating new technologies with existing infrastructure
  In Section 4 Sustainable Facility Management of this course you will cover these topics:
  • Advanced sustainability practices
  • Energy management and conservation
  • Green building standards and certifications
  In Section 5 Leadership in Facility Management of this course you will cover these topics:
  • Leading facility management teams
  • Developing facility management policies for organizations
  • Influencing organizational change through facility management

Facility Management Innovations

Topics Covered in This Course:
  In Section 1 Introduction to Facility Management Innovations of this course you will cover these topics:
  • The need for innovation in facility management
  • Overview of current trends and future directions
  • The impact of technology on facility management
  In Section 2 Innovative Facility Management Technologies of this course you will cover these topics:
  • Advanced facility management tools and their applications
  • AI and machine learning in facility management
  • IoT and its impact on facility management
  In Section 3 Disruptive Business Models in Facility Management of this course you will cover these topics:
  • Emerging business models in facility management
  • Cloudbased facility management solutions
  • Mobile and remote facility management
  In Section 4 Regulatory and Ethical Considerations of this course you will cover these topics:
  • Navigating new regulatory challenges
  • Ensuring ethical practices in facility management
  • Balancing innovation with compliance
  In Section 5 Implementing Innovations in Facility Management of this course you will cover these topics:
  • Strategies for fostering a culture of innovation
  • Case studies of innovative facility management initiatives
  • Measuring the impact of facility management innovations

Facility Management Leadership

Topics Covered in This Course:
  In Section 1 Foundations of Facility Management Leadership of this course you will cover these topics:
  • Theories and styles of leadership in facility management
  • Ethical leadership in facility management
  • The role of a facility management leader in an organization
  In Section 2 Developing Leadership Skills of this course you will cover these topics:
  • Communication and negotiation skills
  • Decisionmaking and problemsolving techniques
  • Conflict resolution in facility management projects
  In Section 3 Strategic Facility Management Leadership of this course you will cover these topics:
  • Strategic planning for facility management initiatives
  • Leading facility management change and innovation
  • Building and managing facility management teams
  In Section 4 Leadership Challenges of this course you will cover these topics:
  • Navigating complex facility management environments
  • Addressing diversity and inclusion in facility management teams
  • Managing crises in facility management projects
  In Section 5 Leadership Case Studies of this course you will cover these topics:
  • Analysis of successful facility management leaders and their strategies
  • Lessons learned from leadership failures
  • Realworld applications of facility management leadership principles

Facility Management Research Methods

Topics Covered in This Course:
  In Section 1 Introduction to Facility Management Research of this course you will cover these topics:
  • Importance of research in facility management
  • Overview of research methodologies
  • Ethical considerations in facility management research
  In Section 2 Research Design and Methodology of this course you will cover these topics:
  • Formulating research questions and hypotheses
  • Qualitative and quantitative research designs
  • Sampling methods and data collection techniques
  In Section 3 Data Analysis and Interpretation of this course you will cover these topics:
  • Statistical analysis for facility management research
  • Software tools for data analysis
  • Interpreting research findings in a facility management context
  In Section 4 Evidence-Based Facility Management of this course you will cover these topics:
  • Integrating research evidence into facility management strategies
  • Evaluating research literature
  • Implementing evidencebased facility management practices
  In Section 5 Dissemination of Research Findings of this course you will cover these topics:
  • Writing and presenting research reports
  • Publishing research in academic journals
  • Communicating research to stakeholders

Professional Practice in Facility Management

Topics Covered in This Course:
  In Section 1 Professional Skills in Facility Management of this course you will cover these topics:
  • Facility management project management techniques
  • Facility system configuration and customization
  • Client and stakeholder relationship management
  In Section 2 Ethics and Professional Responsibility of this course you will cover these topics:
  • Ethical standards in facility management
  • Managing conflicts of interest in facility management projects
  • Professional responsibility in facility management implementation
  In Section 3 Facility Management Practice Management of this course you will cover these topics:
  • Managing a facility management practice or department
  • Ficial management of facility management projects
  • Marketing and business development for facility management services
  In Section 4 Regulatory Compliance and Risk Management of this course you will cover these topics:
  • Ensuring compliance with facility management regulations
  • Identifying and mitigating facility management risks
  • Implementing effective facility management compliance programs
  In Section 5 Career Development in Facility Management of this course you will cover these topics:
  • Pathways to career advancement in facility management
  • Networking and professional associations
  • Continuing education and lifelong learning
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Course Details

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